Ron Harbour, a partner with the Oliver Wyman Group and author of a widely respected annual report on auto factory productivity believes that Honda are better positioned than anybody in terms of the products.
The No.2 Japanese automaker had 1 percent sales increase in June. It isn’t a great increase? I agree with that. But, just remember the fact that in the same time its major competitors reported double-digit sales declines. The Honda’s top managers said that they aren’t geniuses. All their secret consist in, guess what, “consistency” . The Honda’s factories are very flexible and can quickly make more of the vehicles that are in demand.
The Civic and Accord are the industry’s top sellers. Sounds good in my opinion. I think in this way because John Mendel, the vice president of the company declared that they can reprogram the factories to make it build more Civics. And that’s their main competitive advantage. That’s the condition which enables the company to operate in a more efficient or higher-quality manner than its competitors. And that’s the victory’s sign. It’s all about strategy here. Strategy brings the money!
“He who has a thing to sell and goes and whispers in a well is not so apt to get the dollars as he who climbs a tree and hollers.” - Author unknown
Source: Yahoo News
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